Tag Archives: brand

Look and Feel: A Picture Says It All

I work in a large, far-flung regional public library system, but if there is one thing that almost every employee knows about me is that I hate clip-art. I hate it with the heat of a dying star. I hate it with the intensity of a black hole. It brings back my old stress eye […]

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Start Unifying Your Libraries Look and Feel

When I was in AmeriCorps in Los Angeles, there was one section of our guidelines that I hated more than any other. I hated our Branding Standards. I was working for a national subsidiary with 21 sites, and so they were awfully specific. I got slammed my first week working on the newsletter for messing […]

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